It may seem like an obvious comment, but the full size of China, its magnificence, the variety of landscapes and cuisines, its cultural richness, can only be measured when traveling through the country. TypeTogether’s founders started their visit in Beijing, taking part at the opening of the exhibition and forum “The Way of Type 2017”. It must be pointed out that this exhibition is a pet project of Dr. Liu Zhao, TypeTogether’s press representative in China. The conference included lectures by our friend and collaborator Gerry Leonidas (Reading University), Huang Xue Jun, who presented the great font releases that our Chinese partner Founder Type has planned for 2017, Veronika, José, and several great designers from Mainland China and HongKong. Vik and José also lead a type design workshop at the Dongdao University, an educational venture created by the renowned design firm Dongdao.
Additionally, the trip included three other cities —Xi’an, Changsha and Shanghai—, each of them with a population of over 20M, that had to be reached by plane in order to be able to fit the activities in a very tight schedule. In numbers, the 2017 China tour accounts for 4 cities, 9 lectures, 1 workshop, 3 seminars for design teachers in different universities, more than 10 business meetings, 20 banquets and an undefined number of bottles of beer.