From wayfinding and newspaper text to his latest type families that express the experimental or the scientific basis for reading, Dr Gerard Unger has earned his reputation as one of the godfathers of modern type design. His two most recent families, Alverata and Sanserata, highlight the experiment and the science, respectively. Alverata replaces the straights in some weights with curves and vice versa. Sanserata puts more information about each character right in the reader’s view, making reading faster and more accurate. The best way to test this is to see it for yourself, so until November 15 you can get Sanserata for 60% off — that’s the entire family of 14 fonts for only €163 instead of €407! This promotion is only good for two weeks, so load the entire family in your cart and use code 121e9c to snag this deal. Your eyes will thank you!
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